Flash of Creativity
This project is going to take some time to properly document, given that it took up 15 months of my life. I’ll be updating this properly over the next couple of weeks, with some more informed insight and rationale, regarding the approach, the challenges, the wins – and everything in between.
For now, here’s some choice visuals of the new Envato logo, and some real world (or intended to be) applications.
Creative Instigators
If you’re reading this, it means you’ve caught me out – as I’ve not actually written the content for this part of the project yet. In the not so distant future, this will probably be where I talk about how we tested a million shades of green, in order to achieve accessibility. Or how a humble marker pen stroke became the foundation for our new logo. For now, please enjoy the scenery.
Tip of the Iceberg
Oh, you’re still here. Well, this is embarrassing. As mentioned above, I’ve not got around to writing anything deep and meaningful about this yet. But it’s happening, trust me.
